Three Keys for Successful Growth
During these time of downturn, it is not acceptable to stop thinking and acting on growth opportunities. The time is ripe for Growth. And, Growth Opportunities are all around us. It is a time to focus on the three things that create steady, consistent and profitable growth. There are three keys to these type of growth.
- Leadership – the ability to focus on the future and relate it to present day action plans; clarify the vision with everyone in the organization, motivate a culture for growth and make the right (and tough) decisions to ensure the success of the whole.
- Technology – the ability to maximize productivity; to have reporting systems that alert you to potential issues; to allow people to use their minds for higher level results; and to create a customer experience that exceeds all expectations of service and contact.
- Sales & Marketing – the ability to coordinate two diverse units into one representing the best interests of the company and the customer; to develop an ongoing lead generation system; to sell using the same message or intent across the company; and enable the company to grow faster than the competition – as well as helping their customers grow.
Each of these three keys for growth will need to be discussed individually. Check back over the next three days and read more about each key. This information was compiled through research and actual experience of working with companies over the past three decades.
Finally one last thought. While the focus of this post is on companies and organizations – it also applies to individuals who want to grow and develop. It is easy to see the correlation of each key and how the three steps can be applied at the individual level. There will be a future post outlining these traits for individuals.
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