Posts tagged ‘Eight Questions to Know Your Customer’

There are eight questions that you -as a salesperson- should know the answers about your customer. An added benefit is to learn the answers regarding your own company. Then and only then, will you be in a position of strength. Where does this strength come from – understanding the financial health of your customer.

Let’s exam the eight questions that hold the answer to your customer’s financial health. The eight are as follows:

  1. What were your customer’s sales during the past year? Did they grow, have a record year, or hold their own even in the economic downturn. You should learn about the quality of sales and where do they sell – domestic or international? Which brands or markets are strong for your customer. Do you sell into the growth or declining arenas for this customer?
  2. Continue reading ‘Eight Questions to Know Your Customer’s Financial Health’ »